First TV commercial in the history of Manor
Manor is unveiling the first TV advertising campaign in its nearly 110-year history. The first part of the commercial, directed by renowned British director Laurence Dunmore, will air for the first time on Sunday evening.
Until April 1, it will be broadcast during prime time on 16 national and international channels in Switzerland. Three additional versions of the TV commercial, each tailored to the season, will follow through the end of the year.
The commercial tells the story, in four episodes, of how dreams inspire people to turn their everyday lives into something special. Director Laurence Dunmore, known for his film ’The Libertine,« shot more than 10,000 meters of film for the commercial. The 59-second film was produced in South Africa and Slovenia, in collaboration with the advertising agency Saatchi & Saatchi and the film production company The Gang Films, Paris.
The "French Touch" that is synonymous with Manor was embodied by the two Parisian lead actors, Gaëlle Hérisson and Jean Paturel. The film's soundtrack, sung by Yasmin Shah Felidat, was written specifically for Manor by Gilles Camus.
The movie will be available starting Monday, March 8, at 9:00 a.m. on Manor.ch It will air starting tonight through April 1 during prime time on the following channels in Switzerland: SF1, SF2, SF Info, TSR1, TSR2, RTL, RTL2, Pro7, Sat1, 3+, Vox, RSI1, RSI2, RTL9, TRC, and M6.
The commercial tells the story, in four episodes, of how dreams inspire people to turn their everyday lives into something special. Director Laurence Dunmore, known for his film ’The Libertine,« shot more than 10,000 meters of film for the commercial. The 59-second film was produced in South Africa and Slovenia, in collaboration with the advertising agency Saatchi & Saatchi and the film production company The Gang Films, Paris.
The "French Touch" that is synonymous with Manor was embodied by the two Parisian lead actors, Gaëlle Hérisson and Jean Paturel. The film's soundtrack, sung by Yasmin Shah Felidat, was written specifically for Manor by Gilles Camus.
The movie will be available starting Monday, March 8, at 9:00 a.m. on Manor.ch It will air starting tonight through April 1 during prime time on the following channels in Switzerland: SF1, SF2, SF Info, TSR1, TSR2, RTL, RTL2, Pro7, Sat1, 3+, Vox, RSI1, RSI2, RTL9, TRC, and M6.
