SW: Communicators of the month October 2010
Swiss Advertising SW has named Dieter Meier and Boris Blank as its communicators of the month for October. According to the band's biography, they met in 1979 in a record store in Zurich.
Their latest work "Yello by Yello The Anthology 1980-2010" is being released these days, just in time for their 30th anniversary. And the two musicians are once again showing that they are (even today) among the visionary minds of the music world, according to SW. The fact that the two can easily pass as communicators of the month is of course due to the fact that music as an international "language" is pure communication and their music has been used in hundreds of commercials.
