Last but not least: Bollywood for Indian Railways
Ogilvy & Mather Delhi has launched a commercial for Indian Railways designed to highlight just how much fun traveling by train in India is and how it brings people together. The commercial is instantly recognizable, and not just because of the Indian lead actor’s face.
The film was directed by Prakash Varma and produced by Nirvana Films.
Even though the commercial is intended to promote the fun of train travel with Indian Railway, it doesn't exactly make you smile. As a viewer, you can't quite avoid a depressing feeling. Even the cheerful music in the background doesn't do much to change this. What's more, it's not just the face of the actor leading the procession of people that is strongly reminiscent of someone like Shahrukh Khan. The idea of the film also bears a strong resemblance to a commercial that was shot for Hong Kong Railways some time ago:
