Service: Agency competition from Cybersystems
The internet agency Cybersystems Advertainment invites all advertising and media agencies to participate in an online competition.
Internet agency Cybersystems Advertainment invites all advertising and media agencies to an online competition.Service agency competition of Cybersystems
A ski happening in Arosa beckons the winning team. The aim is to familiarize agencies with the possibilities of online games as an advertising tool. Until the end of December, every agency employee can take part in the game at www.machensieihrekundenhappy. ch can take part in the game.
Best European Design 2000Each year, the national clubs of the umbrella organization ADC of Europe award prizes to the most creative works in their country. Gold and silver medal winning works then face the vote of a European jury. The results of "The Best of European Design and Advertising Award 2000" will be published in the ADC of Europe Annual in December. The Annual is published by Laurence King Publishing in London, ISBN 1-85669-225-6.
Direct Marketing Prize 2001 On April 27, 2001, the Swiss Direct Marketing Prize will be awarding prizes for outstanding achievements in the industry for the third time. The number of categories has been streamlined from 13 to 10. Because the number of campaigns submitted increases every year, the entries are now preselected by a jury committee. Campaigns that make it into the main field will be judged by a jury of sixteen. Impiric Chairman Jörg Rindlisbacher was elected as jury president. The deadline for entries is January 31, 2001. For more information, call 041 785 55 56 or visit www.dm-preis.ch.
APG planning tool updatedThe APG planning tool for the rough calculation of poster campaigns in Switzerland has been revised in view of the budget year 2001. In addition to some technical adjustments, poster campaigns for the cities of Yverdon, Uster, and Frauenfeld can now also be calculated. The tool is structured as an Excel file and enables simplified calculation of the most important quantitative media performance values: reach, OTS, and CPM. It can be downloaded from the Internet: www.apg.ch/for schung/planungstool-en.htm
A ski happening in Arosa beckons the winning team. The aim is to familiarize agencies with the possibilities of online games as an advertising tool. Until the end of December, every agency employee can take part in the game at www.machensieihrekundenhappy. ch can take part in the game.
Best European Design 2000Each year, the national clubs of the umbrella organization ADC of Europe award prizes to the most creative works in their country. Gold and silver medal winning works then face the vote of a European jury. The results of "The Best of European Design and Advertising Award 2000" will be published in the ADC of Europe Annual in December. The Annual is published by Laurence King Publishing in London, ISBN 1-85669-225-6.
Direct Marketing Prize 2001 On April 27, 2001, the Swiss Direct Marketing Prize will be awarding prizes for outstanding achievements in the industry for the third time. The number of categories has been streamlined from 13 to 10. Because the number of campaigns submitted increases every year, the entries are now preselected by a jury committee. Campaigns that make it into the main field will be judged by a jury of sixteen. Impiric Chairman Jörg Rindlisbacher was elected as jury president. The deadline for entries is January 31, 2001. For more information, call 041 785 55 56 or visit www.dm-preis.ch.
APG planning tool updatedThe APG planning tool for the rough calculation of poster campaigns in Switzerland has been revised in view of the budget year 2001. In addition to some technical adjustments, poster campaigns for the cities of Yverdon, Uster, and Frauenfeld can now also be calculated. The tool is structured as an Excel file and enables simplified calculation of the most important quantitative media performance values: reach, OTS, and CPM. It can be downloaded from the Internet: www.apg.ch/for schung/planungstool-en.htm
