News: Blick Online now with zhol and sobli
Blick Online is being revamped for its fifth birthday on April 23. In terms of content, Blick Online is now focusing on continuously updated news
For its fifth birthday on April 23, Blick Online is being revamped. In terms of content, Blick Online is now focusing on continuously updated NewsNews Blick Online now with zhol and sobli
(from 8 a.m. to 8 p.m.) and increasingly on audiovisual elements. The previously independent websites SonntagsBlick Online and Zürich online (ZHOL) will be integrated into Blick Online. ZHOL will be called CityBlick Zürich and will focus on local aspects. The concept envisages an operational business unit with 30 employees, including 24 journalists. Managing Director and Editor-in-Chief will be André Maerz. The editorial management of Blick Online will be taken over by Richard Schmidt, that of CityBlick Zürich by Urs Padel. The unit, which is financially detached from the print product, aims to break even in 2003.
Ad Link markets Fernsehen.ch
The online marketer Ad Link now owns Fernsehen.ch in its portfolio. Fernsehen.ch presents TV program data from over 105 European broadcasters. The TV program can be accessed four to ten weeks in advance and is updated every ten minutes.
Ebookers.ch with more traffic
Just in time for the Easter vacations, the Swiss branch of the online travel agency Ebookers launched an advertising campaign in the print media of German-speaking Switzerland. Ebookers is very satisfied with the results of the campaign, which was designed in-house: "Since the first day, we have recorded up to four times more visitors to our website on the days of publication and a marked increase in flight bookings," explained marketing manager Matthias Thürer.
illustrazione ticinese goes to tredicomThe publisher Tredicom SA in Lugano takes over the advertising management of Illustrazione Ticinese from Senger Media AG in Zurich. Erhard Grütter is responsible for consulting and handling in German and French-speaking Switzerland. He has been responsible for the Ticino title for over 20 years at Senger Media AG.
(from 8 a.m. to 8 p.m.) and increasingly on audiovisual elements. The previously independent websites SonntagsBlick Online and Zürich online (ZHOL) will be integrated into Blick Online. ZHOL will be called CityBlick Zürich and will focus on local aspects. The concept envisages an operational business unit with 30 employees, including 24 journalists. Managing Director and Editor-in-Chief will be André Maerz. The editorial management of Blick Online will be taken over by Richard Schmidt, that of CityBlick Zürich by Urs Padel. The unit, which is financially detached from the print product, aims to break even in 2003.
Ad Link markets Fernsehen.ch
The online marketer Ad Link now owns Fernsehen.ch in its portfolio. Fernsehen.ch presents TV program data from over 105 European broadcasters. The TV program can be accessed four to ten weeks in advance and is updated every ten minutes.
Ebookers.ch with more traffic
Just in time for the Easter vacations, the Swiss branch of the online travel agency Ebookers launched an advertising campaign in the print media of German-speaking Switzerland. Ebookers is very satisfied with the results of the campaign, which was designed in-house: "Since the first day, we have recorded up to four times more visitors to our website on the days of publication and a marked increase in flight bookings," explained marketing manager Matthias Thürer.
illustrazione ticinese goes to tredicomThe publisher Tredicom SA in Lugano takes over the advertising management of Illustrazione Ticinese from Senger Media AG in Zurich. Erhard Grütter is responsible for consulting and handling in German and French-speaking Switzerland. He has been responsible for the Ticino title for over 20 years at Senger Media AG.
