Striking: Cats speak a different language depending on their country of origin. For example, Meow is called Meow in English - at least this is what the ad for the American cat food Eukanuba proclaims.

Cats speak a different language depending on their country of origin. For example, Meow is called Meow in English - at least this is what the ad for the American cat food Eukanuba proclaims. And so that masters and mistresses can also finally

Cats speak a different language depending on their country of origin. For example, Meow is called Meow in English - at least this is what the ad for the American cat food Eukanuba proclaims. And so that masters and mistresses finally know what is meant by this sound, the ad provides a plausible explanation. This sound is nothing simpler than the abbreviation for Meat now. But what will the furry pets say when they are informed about BSE or foot-and-mouth disease?
The white breeding cat has
their continued existence already secured. Because unlike German-speaking four-legged friends would not buy Whiskas, but Fancy Feast. Why? Because the food is composed of delicate pieces of fish, selected by hand. However, if you think of fish in terms of eyes, head or fins, you are absolutely wrong. Fancy Feast is composed of fillet pieces of the best ocean fish. Bon appétit, dear cats, because someday you too will end up as carcass meal. Chandra Kurt
Column

The word to Sunday
By Simon Freiburghaus
The sovereign, who is not only the most important target group for Couchepain & Partner, but also the most important target group for our sales efforts from funds to cheese and from cars to mobile phones, showed once again last Sunday where Blocher gets his cider. And more than just pulled the teeth out of the tiger in the tank of all Euroturbos who believe in progress.
Yet advertisers have long since proven that we Swiss are closely connected with the whole world. And how. Among the largest "Swiss" agencies, there are just a handful that do not belong to a global conglomerate of creative accountants with a journalistic sense of mission. This fact at least has the advantage that ordinary agency people don't have to worry about astronomical salaries for their executives. After all, the fantastic wage sums are earned primarily on Madison Avenue. And no Swiss agency CEO has to forego part of his income and go on a tour of understanding with hard-working final draftsmen and junior assistants.
Oh yes, the social democrats! I would also like to recommend them to consult the relevant ADC, BSW, USW directories. After all, Comrade Strittmatter has been showing us for years that you can drive a Jaguar and sit in the box of the Grasshopper Club and still never forget who rakes the earth so that red roses bloom. Bern's social democratic mayor has already understood how this works. He orders the official car with chauffeur to drive the draft of the new city administration logo from the agency to the presidential palace (50 meters as the crow flies). Did someone say something about cardboard carriers?
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The author is the owner and Managing Director Creation of Freiburghaus und Banderini AG in Bern.
Language ObserverMacArthur's computer
Do you remember General Douglas MacArthur? Probably not. MacArthur was the American commander-in-chief in the Korean War of 1951. He was the first general who no longer earned his title in the military sense on the battlefield, because he was subordinated to an electronic brain. This computer had been fed all accessible information about the Korean conflict so that it could check the decisions of the army leadership.
MacArthur had decided (shortly after World War II) on a military conflict that could have turned into a Third World War. But the computer
was against it: "Losing business!" he spat, and the war did not take place. That was fortunate for thousands of people and a bitter defeat for MacArthur and the human spirit.
General MacArthur moved to the private sector immediately after his recall. As director of an office machinery company, he pondered the psyche of the computer. The following passage, which I found in the computer magazine "Wired", might have pleased him: What will occupy us enormously in the near future are the sad computers. Even when they are put into operation, they will have thousands of times more experience than a human being can gather in his whole life. They will know everything and be totally depressed. They will annoy us humans the longer the more. But at the same time we realize with relief that the computers will never outgrow us or refuse obedience or even strive for world power. On the contrary: they are happy to be there for us, they will find their meaning of life exclusively in us humans. Even if - or just because - they are logically superior to us, we have them under control on the emotional level.
Beat Gloor, www.textcontrol.ch

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