TBWA\Zurich with a new management team
Since March 1, a new leadership team at TBWA has been bringing a breath of fresh air to the creative department.
In addition to Frederick Rossmann, Martin Friedlin and ADC member Michael Kathe have joined the TBWA\Zurich management team. Both previously worked at the agency and are now responsible for all creative work together with Rossmann. The new creative constellation will be led by Executive Creative Director and member of the Executive Board Magnus-Matthias Sambo, who has already been working creatively for clients such as Infiniti, Whiskas and Pedigree for a year.
Sambo has been working in Switzerland for around 5 years. Previous positions include Copywriter Team/BBDO in Hamburg, Senior Copy Writer, Exec CD and Vice President International at the former DMB&B Hamburg in London, Executive CD at Lowe&Partners in Frankfurt, ECD at McCann-Erickson in Hamburg, as well as Worldwide Exec. CD Automotive at JWT Frankfurt in London and Detroit. During this time he has received numerous prizes and awards
won: ADC Germany and Switzerland, Eurobest, Cannes and Effies. One of his main activities will be to translate TBWA's philosophy of disruption - questioning conventions and patterns of behavior - into visible, effective communication, according to a TBWA press release.
The new team will also be supported by Henning von Vogelsang as Digital Planning Director. His experience will be incorporated into all of the agency's communication measures.
Sambo has been working in Switzerland for around 5 years. Previous positions include Copywriter Team/BBDO in Hamburg, Senior Copy Writer, Exec CD and Vice President International at the former DMB&B Hamburg in London, Executive CD at Lowe&Partners in Frankfurt, ECD at McCann-Erickson in Hamburg, as well as Worldwide Exec. CD Automotive at JWT Frankfurt in London and Detroit. During this time he has received numerous prizes and awards
won: ADC Germany and Switzerland, Eurobest, Cannes and Effies. One of his main activities will be to translate TBWA's philosophy of disruption - questioning conventions and patterns of behavior - into visible, effective communication, according to a TBWA press release.
The new team will also be supported by Henning von Vogelsang as Digital Planning Director. His experience will be incorporated into all of the agency's communication measures.
