Matchcom sends confetti for Hirt Informatik
Just in time for Carnival season, select IT managers at small and medium-sized enterprises (SMEs) in German-speaking Switzerland received a 3D mailbox from Hirt Informatik. Match Communications developed the mailing on behalf of Hirt Informatik.
Inside are two bags: one "for clowns" and one "for IT professionals". The first with a colorful confetti mix - symbolic of a server with too many duplicates, the other with only eight, obviously deduplicated, unique confetti pieces. The bag for IT professionals also contained a flyer with a personal voucher for an expert opinion.
The mailing is intended to humorously inform the IT teams of SMEs that only fools do not deduplicate data that has been saved multiple times, the agency said in a statement. Deduplicating data means finding and eliminating data that has been stored multiple times.
Responsible at Hirt Informatik, Zurich: Sandrine Haas, Michael Heegewald. Responsible at Match Communications, Zurich: Christian Staub, Roland Sennhauser.
The mailing is intended to humorously inform the IT teams of SMEs that only fools do not deduplicate data that has been saved multiple times, the agency said in a statement. Deduplicating data means finding and eliminating data that has been stored multiple times.
Responsible at Hirt Informatik, Zurich: Sandrine Haas, Michael Heegewald. Responsible at Match Communications, Zurich: Christian Staub, Roland Sennhauser.
