627 new marketing planners

Becoming a marketing planner is difficult, but being a marketing planner is desirable. 1106 candidates, including (a new record) 462 women, took part in the 19th examination organized by the Swiss Marketing Club, the Gesellschaft für Marketing, the Schweizerischer Kaufmännischer Verband and the Schweizerischer Arbeitgeberverband this year. A total of 627 candidates passed the exam. The youngest participant was 22, the oldest graduate 55 years old. Five top shots passed with a grade of 5.0 or higher (pan).