News: Mittelland Zeitung is launched
Since January 3, the Mittelland Zeitung has been on the market, a cooperation product of the titles Aargauer Zeitung, Solothurner Zeitung, Oltner Tagblatt and Zofinger Tagblatt.
Since January 3, the Mittelland Zeitung has been on the market, a cooperation product of the titles Aargauer Zeitung, Solothurner Zeitung, Oltner Tagblatt and Zofinger Tagblatt.News Mittelland Zeitung is launched
The four papers and their header and regional editions are now published as a unified five-circulation newspaper, with the fifth covenant containing the respective regional section. A circulation of just under 200,000 copies with 366,000 readers makes the Mittelland Zeitung the third-largest daily newspaper in Switzerland.
Uvek gives baskets to Zurich radios The Federal Council has approved area expansion requests in central Switzerland and rejected corresponding applications from Zurich and Aargau. The Zurich broadcasters all requested significant expansion into areas of neighboring stations, according to the Department of Environment, Transport, Energy and Communications (Uvek). The applications submitted by the Central Switzerland broadcasters would have corresponded to a model that the radios had been seeking for years, with joint coverage of the core zone around the cities of Lucerne, Zug and Schwyz.
Radio Aktuell sells itselfThe St. Gallen-based private radio station Radio Aktuell is opening its own sales department at the beginning of January. Until now, Publicitas was responsible for selling advertising time. The radio station announced that selling its own advertising time is intended to bring it closer to its customers.
Jean Frey Romandie also markets Beobachter itselfAfter 20 years of being handled by Inter Annonces SA in French-speaking Switzerland, Jean Frey Romandie (JFR) is taking over advertising sales itself from the beginning of 2002. Regional Sales Manager Anne-Marie de Jong is moving from Inter Annonces to JFR, where the titles Bilanz, Weltwoche and Detail were already marketed. Servais Micolot was appointed as the new Managing Director of JFR.
The four papers and their header and regional editions are now published as a unified five-circulation newspaper, with the fifth covenant containing the respective regional section. A circulation of just under 200,000 copies with 366,000 readers makes the Mittelland Zeitung the third-largest daily newspaper in Switzerland.
Uvek gives baskets to Zurich radios The Federal Council has approved area expansion requests in central Switzerland and rejected corresponding applications from Zurich and Aargau. The Zurich broadcasters all requested significant expansion into areas of neighboring stations, according to the Department of Environment, Transport, Energy and Communications (Uvek). The applications submitted by the Central Switzerland broadcasters would have corresponded to a model that the radios had been seeking for years, with joint coverage of the core zone around the cities of Lucerne, Zug and Schwyz.
Radio Aktuell sells itselfThe St. Gallen-based private radio station Radio Aktuell is opening its own sales department at the beginning of January. Until now, Publicitas was responsible for selling advertising time. The radio station announced that selling its own advertising time is intended to bring it closer to its customers.
Jean Frey Romandie also markets Beobachter itselfAfter 20 years of being handled by Inter Annonces SA in French-speaking Switzerland, Jean Frey Romandie (JFR) is taking over advertising sales itself from the beginning of 2002. Regional Sales Manager Anne-Marie de Jong is moving from Inter Annonces to JFR, where the titles Bilanz, Weltwoche and Detail were already marketed. Servais Micolot was appointed as the new Managing Director of JFR.
