Budget news: DDB Zurich promotes World Cup 2002 on Sat 1
Budget news DDB Zürich advertises World Cup 2002 on Sat 1In a pitch, DDB Zürich won the budget to advertise the 2002 World Cup on Sat 1 Switzerland. Sat 1 will be the only German-language free TV channel to broadcast all 64 World Cup matches live.
Budget news DDB Zurich advertises World Cup 2002 on Sat 1
In a pitch, DDB Zurich won the budget for Sat 1 Switzerland's 2002 World Cup bid. Sat 1 will be the only German-language free TV channel to broadcast all 64 World Cup matches live. The campaign will be shown on various communication channels from the end of April and is intended to position the station as the most Swiss of all German channels.
Mccann lights up Romande Energie Following an agency evaluation, Romande Energie commissioned McCann-Erickson, Geneva, to handle its entire corporate communications. The campaign, which includes both B2B activities and B2C measures, will be launched this month. Romande Energie is one of the five largest Swiss energy suppliers.
Balena AG showers with GFSThe St.Gallen agency GFS Communications (formerly Giordano Felder) is now advertising for the Geberit Group subsidiary Balena AG. According to agency co-owner Andreas Felder, the Toggenburg-based company, which sells shower toilets in Switzerland, commissioned GFS with the realization of classic advertisements, advertising material for specialist retailers, trade fair appearances and product documentation following a pitch. The media budget was awarded to Mediahaus Seefeld.
Sony invites tenders for media in EuropeThe electronics and entertainment group Sony is inviting tenders for its European media budget. According to Adweek, the bidders are OMD, Starcom MediaVest and Zenith Media (all already working for Sony in Europe) as well as Mindshare. These four agencies had already applied for the consolidated North American budget, but had to give way to Universal McCann. The decision on the European budget, estimated at 300 million dollars, will be made in April.
In a pitch, DDB Zurich won the budget for Sat 1 Switzerland's 2002 World Cup bid. Sat 1 will be the only German-language free TV channel to broadcast all 64 World Cup matches live. The campaign will be shown on various communication channels from the end of April and is intended to position the station as the most Swiss of all German channels.
Mccann lights up Romande Energie Following an agency evaluation, Romande Energie commissioned McCann-Erickson, Geneva, to handle its entire corporate communications. The campaign, which includes both B2B activities and B2C measures, will be launched this month. Romande Energie is one of the five largest Swiss energy suppliers.
Balena AG showers with GFSThe St.Gallen agency GFS Communications (formerly Giordano Felder) is now advertising for the Geberit Group subsidiary Balena AG. According to agency co-owner Andreas Felder, the Toggenburg-based company, which sells shower toilets in Switzerland, commissioned GFS with the realization of classic advertisements, advertising material for specialist retailers, trade fair appearances and product documentation following a pitch. The media budget was awarded to Mediahaus Seefeld.
Sony invites tenders for media in EuropeThe electronics and entertainment group Sony is inviting tenders for its European media budget. According to Adweek, the bidders are OMD, Starcom MediaVest and Zenith Media (all already working for Sony in Europe) as well as Mindshare. These four agencies had already applied for the consolidated North American budget, but had to give way to Universal McCann. The decision on the European budget, estimated at 300 million dollars, will be made in April.
