Ruf Lanz: Hiltl campaign included in Lürzer's archive
Every two months, Lürzer’s Archive showcases outstanding advertising campaigns from around the world. A campaign from Switzerland has also made it into the latest issue.
Namely the campaign with the carnivores turned vegetarians that Ruf Lanz designed for Haus Hiltl in Zurich. According to the agency's press release, the motifs will continue to be used on advertisements, posters and postcards.
