News: Weltwoche almost sold out
The first issue of the new *Weltwoche* was practically sold out within a short time.
The first issue of the new Weltwoche was practically sold out after a short time.NewsWeltwoche almost sold out
On Friday, 1000 copies of the magazine, which was published on Wednesday in a print run of 200000 copies, could still be delivered to the largest sales outlets in Switzerland. Almost the entire print run had already been sold on the day of publication, Weltwoche publishing director Uli Rubner told the SDA news agency. In the first phase of the relaunch, Weltwoche will continue to appear with 200000 copies, Rubner explained. At the last Wemf certification, the old Weltwoche showed a paid circulation of 85000 copies.
New orders for dCTRLThe Zurich-based Internet agency dCTRL reports two new clients: The law firm Zimmerli, Wagner & Partner has commissioned dCTRL to update, support and redesign its website, which is planned for the summer. The Zurich-based law firm specializes in patents, trademarks and design and counts Skim.com, Freitag, NZZ and SF DRS among its clients. On behalf of the Pro Helvetia Foundation, dCTRL has recently been in charge of the website for the Galerie 57/34.0 km cultural project, which takes place around the Gotthard and Lötschberg tunnel construction sites.
popular AD-games Advertising games that can be downloaded free of charge from the Internet enjoy a high level of acceptance among users: 54.6% of participants in an online survey are in favor of so-called ad games. Print advertising is even more popular (60.8%), while banner ads (45.3%) and TV commercials (36.5 %) come off badly. At the bottom of the list of annoying forms of advertising are ad games (50%). 57% are annoyed by print advertising, 69.6% by banners and 88.2% by TV commercials. The study can be downloaded at www.bifak.de/projects /adgames.htm.
On Friday, 1000 copies of the magazine, which was published on Wednesday in a print run of 200000 copies, could still be delivered to the largest sales outlets in Switzerland. Almost the entire print run had already been sold on the day of publication, Weltwoche publishing director Uli Rubner told the SDA news agency. In the first phase of the relaunch, Weltwoche will continue to appear with 200000 copies, Rubner explained. At the last Wemf certification, the old Weltwoche showed a paid circulation of 85000 copies.
New orders for dCTRLThe Zurich-based Internet agency dCTRL reports two new clients: The law firm Zimmerli, Wagner & Partner has commissioned dCTRL to update, support and redesign its website, which is planned for the summer. The Zurich-based law firm specializes in patents, trademarks and design and counts Skim.com, Freitag, NZZ and SF DRS among its clients. On behalf of the Pro Helvetia Foundation, dCTRL has recently been in charge of the website for the Galerie 57/34.0 km cultural project, which takes place around the Gotthard and Lötschberg tunnel construction sites.
popular AD-games Advertising games that can be downloaded free of charge from the Internet enjoy a high level of acceptance among users: 54.6% of participants in an online survey are in favor of so-called ad games. Print advertising is even more popular (60.8%), while banner ads (45.3%) and TV commercials (36.5 %) come off badly. At the bottom of the list of annoying forms of advertising are ad games (50%). 57% are annoyed by print advertising, 69.6% by banners and 88.2% by TV commercials. The study can be downloaded at www.bifak.de/projects /adgames.htm.
