Etat-News: Kuoni and Helvetic Tours to SFLB

The travel provider Kuoni has decided to work with Spillmann Felser Leo Burnett (SFLB) in future.account news Kuoni and Helvetic Tours to SFLB The young advertising agency will be responsible for both the Kuoni brand and its subsidiary Helvetic Tours from the beginning of 2003. The account is currently being managed by Advico Young & Rubicam (AY&R). However, most of the leading minds behind the multi-award-winning Kuoni campaign have moved from AY&R to SFLB. CEO Peter Felser was not yet able to tell WerbeWoche whether the new agency's campaign will be based on the concept of the old one. Kuoni has only made a decision in principle and details will be discussed later. The travel group suffered a decline in sales of 15.8 % in the first half of 2002.
Trimarca advises Haus Paradies The four-star hotel Haus Paradies in Ftan GR is now being advised by Trimarca. Following a preliminary presentation, the Chur-based communications agency was commissioned to create a communications concept and a facelift of the corporate design. Trimarca will also be active in the area of product development. There are plans to expand the wellness and suite area at Haus Paradies.