Advertising agency: Clean campaign for ERZ
The advertising agency created a campaign for ERZ Entsorgung + Recycling Zürich designed to encourage festivalgoers to dispose of their trash in the numerous bins provided.
In Zurich, up to 600 festivals and events take place on public land every year. Where people like to linger, there is also food and drink. What's left behind is often a waste chaos that doesn't have to be, according to a press release. And if it does, then there is ERZ Entsorgung + Recycling Zürich. It takes care of cleanliness in the city of Zurich and thus ensures a high quality of life in Switzerland's largest city. With a campaign, ERZ Entsorgung + Recycling Zürich now wants to sensitize festival visitors in the city of Zurich to already take care of themselves and, if possible, throw the waste into the numerous containers.
The focus of the new campaign by Werbeanstalt Schweiz is on the waste containers themselves. Alienated, however, with wide-open mouths of wild animals that have a huge appetite and show it. The request is clear: Please feed! The campaign is timed to coincide with major events such as the Street Parade, Knabenschiessen and so on, and can be seen on streetcars and posters throughout Zurich.
Responsible at ERZ Entsorgung Recycling Zürich: Leta Filli (Head of Communication Services), Karin Strübin (Project Manager). Responsible at Werbeanstalt Schweiz: Reto Dürrenberger (Strategy), Sarah Hiltebrand (CD), Willem Baumann (Senior AD), Beat Fedier (Text), Fabienne Tschanz (Consulting), Andi Laub (DTP), Tobias Stahel (Photography), Felix Schregenberger (Image Editing).
The focus of the new campaign by Werbeanstalt Schweiz is on the waste containers themselves. Alienated, however, with wide-open mouths of wild animals that have a huge appetite and show it. The request is clear: Please feed! The campaign is timed to coincide with major events such as the Street Parade, Knabenschiessen and so on, and can be seen on streetcars and posters throughout Zurich.
Responsible at ERZ Entsorgung Recycling Zürich: Leta Filli (Head of Communication Services), Karin Strübin (Project Manager). Responsible at Werbeanstalt Schweiz: Reto Dürrenberger (Strategy), Sarah Hiltebrand (CD), Willem Baumann (Senior AD), Beat Fedier (Text), Fabienne Tschanz (Consulting), Andi Laub (DTP), Tobias Stahel (Photography), Felix Schregenberger (Image Editing).
