DM Barometer

The direct marketing associations from Germany, Austria and Switzerland are conducting a joint industry study. As the Swiss DM Association also announced, TNS Emnid was commissioned to conduct the "Dialog Marketing Barometer". The s

Editorial - September 4, 2003

The direct marketing associations from Germany, Austria and Switzerland are conducting a joint industry study. As the Swiss DM Association also announced, TNS Emnid was commissioned to conduct the "Dialog Marketing Barometer". The written survey of the association's members includes information on turnover and employee development as well as a forecast. In order for the results to be representative, at least 70 Swiss companies must take part in the survey. The barometer is to be published at the end of September.

DM Barometer

The direct marketing associations from Germany, Austria and Switzerland are conducting a joint industry study. As the Swiss DM Association also announced, TNS Emnid was commissioned to conduct the "Dialog Marketing Barometer". The s

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