McCann also loses Coca-Cola in the UK
McCann-Erickson must hand over the account for Classic Coca-Cola in the United Kingdom to the London-based agency Mother.
McCann-Erickson has to hand over the Classic Coca-Cola account in the UK to the London-based agency Mother. According to the British industry service Campaign, the change of agency was already apparent at the beginning of the year when Coca-Cola asked Mother for proposals for a refresh of the Coke advertising.
