Lucerne puts posters out to tender
City Marketing: Who will be awarded the contract for 250 new billboard spaces?
City marketing Who will be awarded the contract for 250 new poster sites? If the city council has its way, Lucerne will soon have a new poster concept. This is to be advertised in the cantonal gazette this week. Poster companies will then have until November 21 to submit bids. A total of 250 poster sites on public land are involved. A contract is unlikely to be awarded before the end of the year. In addition, delays are to be expected anyway, as the unsuccessful company can appeal the decision. This is what happened in Basel.
There is also plenty of controversy in Lucerne, as the new concept bears the signature of the Allgemeine Plakatgesellschaft (APG), but was updated by Hans Ulrich Imesch's Institut für Ganzheitliche Gestaltung in Zurich, as Daniel Bernet, a member of the legal department of the Lucerne city building authority, explained.
Moreover, the submission is not voluntary. Last year, the Competition Commission urged Lucerne to invite tenders following a complaint from APG competitor Clear Channel Pla-kanda (CCP). Originally, the city simply wanted to renew its 90-year contract with APG and also integrate the billboards on private land, even those of CCP, into a concept.
(mk)
There is also plenty of controversy in Lucerne, as the new concept bears the signature of the Allgemeine Plakatgesellschaft (APG), but was updated by Hans Ulrich Imesch's Institut für Ganzheitliche Gestaltung in Zurich, as Daniel Bernet, a member of the legal department of the Lucerne city building authority, explained.
Moreover, the submission is not voluntary. Last year, the Competition Commission urged Lucerne to invite tenders following a complaint from APG competitor Clear Channel Pla-kanda (CCP). Originally, the city simply wanted to renew its 90-year contract with APG and also integrate the billboards on private land, even those of CCP, into a concept.
(mk)
