ID segment marketing for Zurich City Police
In a competitive pitch involving three bidders, ID-Segmentmarketing won the contract for the Zurich City Police’s recruitment advertising budget.
In a competitive presentation among three applicants, ID-Segmentmarketing has won the budget for personnel advertising for the Zurich municipal police force, and from 2004 the young Zurich agency will be advertising the various vocational training courses and vacant positions in the municipal police force. In doing so, it wants to take into account both the need for personnel and the image factor, as stated in a press release.
