Swiss DM Prize 2004 announced

Competition For the 6th time, the Swiss Direct Marketing Association is holding its competition for the Dialog Marketing Prize (DM Prize), which is open until January 31, 2004 for creative work that has triggered a measurable response from a target group. Telephone marketing, unusual material concepts and guerrilla measures/alternative media have been introduced as new categories. The award ceremony will take place on April 30. For further information, please contact Christa Niklaus, Fisch Meier Direkt, on 01 711 72 27 or [email protected]