Swiss press cleans up typology
Reclassification: The Swiss Press Association has revised its press typology: The "general-interest press" category now includes only titles that, based on their appearance, are perceived as magazines.
New grouping The Swiss Press Association has revised its press typology: The general press group now only includes titles that are perceived as magazines in terms of their appearance, and the customer and business information segment has been divided into four subgroups. The revised title classifications can be accessed immediately at www.vsw-assp.ch. Requests for changes must be submitted in writing to VSW/ASSP, Verband Schweizerischer Werbegesellschaften, Stefan Gsell, Head of Documentation Centers, Konradstrasse 15, 8401 Winterthur by February 15 at the latest.
