Arithmetic games

Wochenpresse A good six months after its capital increase and relaunch, WochenZeitung is now also demonstrating its newfound economic strength and competence in the advertising market, with the left-wing central organ of the NZZ readership recently calculating in a full-page advertisement how many of its shareholders the largest Swiss bank could turn into WOZ subscribers with its billions in profits. It cannot be ruled out that this campaign marks the beginning of the next hostile takeover attempt by the press pirates - after Weltwoche last spring and Migros in the last issue. However, the ad would have had to be placed in the business section and not in the domestic section of the (ultimately perhaps even more cunning) old aunt.