CeylorThe fastest condom in the world is presented to us by Advico Young & Rubicam. Well done - or rather God forbid? Give us your quick opinion at www.werbewoche.ch/adratingBasler Zeitung
Top 56.5% , Flop 43.5%. No frills, clean, according to a majority. Others are offended by the fact that the old celebrity routine is being played out again.

Basler ZeitungIs cR DDB's campaign just a quick shot - or are the ads more of an invitation to stare at them for minutes on end? Quick answers are requested at www.werbewoche.ch/adratingRagusa
Top 9.7%
Flop 90.3%
Animal rebuff: For advertising with bees, squirrels & Co.
cR DDB bad comments galore.

EichhofA dispute over beer in the shared flat: Is the new Eichhof campaign a brilliant idea, stupidly funny - or just stupid? Comments on www.werbewoche.ch/adratingRadio Espace 2
For a cultural channel, advertising can be a bit sophisticated, according to the majority of the readers' jury.

Espace 2Is the campaign for the cultural channel blowing hot air into the ether, or can it get to the heart of Espace 2's transformation? Cultivated comments on www.werbewoche.ch/adrating
Balance
Not a clear-cut result: although many people liked the magazine's new campaign, there were also many negative voices.

APGHürlimann reading on a poster: Nice to see literature in public spaces - but in the middle of winter? Warming words on the Publicis campaign at www.werbewoche.ch/adratingPostShop
Yes, the AdRaters have decided and found an apt description for the campaign: "weak as a bag."
Top 29,07%
Flop 70,93%

ZoeSpenglerStudio Achermann has given the Spengler fashion label a new image.
dressed. Now ad raters can also play fashion critics, click by click: www.werbewoche.ch/adrating
ZoéDa got Exxtra badly: the TV commercial campaign for the skincare line really can't have been that bad.
Top 21,01%Flop 78,99%

ZoéNo, the next ad rating is not about Zoë Jenny's new novel, but about the Migros cosmetics line. Please post unctuous opinions on the TV commercial at www.werbewoche.ch/adratingGRA
Wirz advertising polarizes. And that's a good thing. Only cultivated discourse can keep the advertising landscape alive. Keep up the good work.

"Graubünden "The eastern Swiss canton no longer wants to be just a vacation destination and is revamping its image. AdRaters with and without vacation cravings rate the campaign on www.werbewoche.ch/adrating.
Swiss ReAdRaters didn't have to go back to their advertising experience to find out what they liked: the photos or the campaign?
Top 36,52%Flop 63,48%

Swiss ReWith SwissRe to the most beautiful risk locations in the world. Creatives who stayed at home assess the campaign from the distance of their warm office chair via www.werbewoche.ch/adrating
Bernhard Theater
The theater campaign made most of the advertising Bernhardins rather sad: Lots of AdRater boo boos for Publicis.
Top 20,43%
Flop 79,57%

Bernhard-TheaterWhether laughing posters and overstretched facial muscles drive audiences to the theater is decided by AdRater at www.werbewoche.ch/ad rating - but please don't laugh when you click.McDonald's
What does a burnt hamburger smell like? Like the AdRater's biting comments on McDonald's image campaign.
Top 13,14%
Flop 86,86%

McDonald's "I love it": Jürgen Knauss knows how to reanimate the image of the hamburger roaster. In the pan with the claim or on the grill? Please send menu suggestions to www.werbewoche.ch/adratingSwisscom
Spillmann's tailoring atelier sewed neatly: the skinati suits, pulled over unathletic skins, were truly astonishing.
Top 57,53%
Flop 42,47%

SwisscomTop 78,44%Flop 21,56%
Spillmann can do that: simply put footballers or CEOs in a ski outfit - and the image campaign for Swisscom is complete. For opinions, please visit www.werbewoche.ch/adrating
Swica
Red-cheeked girls make a health insurance company really sexy - if they look healthy. Well done, AA&I.

SwicaTop 13,00%Flop 87,00%
Of course, lifestyle is an essential part of a health insurance campaign - the opposite would be "deathstyle", which is certainly a bad way to advertise. Wordy views on www.werbewoche.ch/adrating
Orange
Fair - unfair? Ad raters didn't have a good word to say about the Lowe campaign for Orange, but only in terms of clicks.

Orange Network Orange: The campaign must be pretty good if the Zurich-based Lowe's is equipping half the globe with it. Other opinion? Also good: Clicks: www.werbewoche.ch/adratingEnergy Zurich
Radio Energy Zurich barely made it across the finish line from the start - at least in terms of the launch campaign.

Energy ZurichFrank Bodin has all cardboard cut-outs lined up for Energy Zurich. Daring? Tune into the station (100.9) and casually click on the mouse. Where? As always at www.werbewoche.ch/adratingOrangeCinema
It just wasn't cool enough this summer, the open-air orange advertising for the cinema cushion on the lakeshore.

OrangeAt Orange, you sit in the front row: not in front of the TV, but at an open-air movie theater. Non-cinephiles can also rate the campaign at www.werbewoche.ch/adrating. Portraits
Often copied, but knowing how: Hesskiss has received goodwill from the AdRaters with its portrait campaign.
Top 69%
Flop 31%

PortraitsCool, how Jean Etienne Aebi was able to photocopy his face and cigarette. Even Hess and Kiss turned pale with awe. And you? Click on www.werbewoche.ch/adratingSwisscom
Swisscom campaign? The participant is temporarily unavailable since AdRater made the mice dance...
Top 12,58%
Flop 87,42%

SwisscomYes, produce cheaply in Budapest and then rail against elbow capitalism. Please redirect all Swisscom SMS as clicks to www.werbewoche .ch/ adrating. Thank you.McDonald's
The ad raters had better go to the Italian restaurant, otherwise they would have liked the image campaign for McDonald's.
Top 45,45%
Flop 54,55%

McDonald'sDid you know that, dear ad raters? A hamburger is the ideal food for leaving juicy click marks and Donald Duck-like comments on www.werbewoche .ch/adrating.Suva
These cute kangaroos at Ayers Rock fit in well: applause for Claude Catsky's click triumph for Suva.
Top 81,94%
Flop 18,06%

SuvaCatsky & Partner dug into the black humor box and produced a TV spot for the federal insurer. Laugh and click on: www.werbewoche.ch/adratingFeldschlösschen
When it comes to beer, the AdRater runs riot without restraint: Feldschlösschen got a lot of slaps and compliments.
Top 52,20%
Flop 47.8%

FeldschlösschenSummer is coming, the next beer-filled campaign is rolling towards the Swiss. This time for the superbrand (extinguisher) from Rheinfelden. Clicks and hicks on www.werbewoche.ch/adratingCardinal
Welsh owls don't fly to Athens, they fly right into the middle of the Cardinal merriment. Cheers to Simko.
Top 86,00%
Flop 14,00%

CardinalNow they're flying again, the Cardinal owls - everywhere where AdRaters are also carousing: this time with alcohol. Cheers to the campaign? Sure, to www.werbewoche.ch/adrating
Perskindol
Perskindol also helps with acute creative complaints - there is no other explanation for the popularity of the campaign.
Top 70,55%
Flop 29.45%

PerskindolSmearing and ointments don't help when you need new budgets. Happy are those who have their painkillers in dry cloths and can therefore click carefree on www.werbewoche.ch/adrating. Sunrise
If you make a lot of calls, you can quickly turn your image around: the clean Wirz campaign for Sunrise was well received.
Top 53,91%
Flop 46,09%

SunriseSunrise sells everything, from cell phones to landlines. And Wirz Werbung designed the image campaign for it. What's still missing? Exactly: Critical words and clicks galore on www.werbewoche.ch/adratingMobitare
The young designer rip-off story by Jung von Matt/Limmat for the furniture store in Dübendorf went, sorry, down the drain.
Top 34,39%
Flop 65,61%

MobitareNice and cheeky how JvM/Limmat has furnished the young designers from Mobitare in the commercial. Everyone who clicks on www.werbe woche.ch/adrating will know whether they fit in.Credit Suisse
An ad rater confused the CS campaign with the appearance of a private clinic. Probably a little exaggerated. But clean.
Top 47,67%
Flop 52,33%

Credit SuisseWhen a clean man in white provides a testimonial for the Credit Suisse Group, all AdRaters will hopefully be happy. Please leave your comments at www.werbewoche.ch/adratingWeltwoche
Weltwoche's Cucina Povera campaign was not to the liking of the AdRatern - but that is and remains a matter of opinion.
Top 50,99%
Flop 49,01%

WeltwocheChristophe Guye wants potential Weltwoche readers to believe that advertising for this magazine is superfluous. Really? AdRaters click their opinion on this at www.werbewoche.ch/adratingSonntagsBlick
Too many puzzles, too many pictures, too few Sundays - the AdRaters gave it a thumbs down: Keep smiling.
Top 44%
Flop 56%

SonntagsBlickKrüll's word-picture constructions for the SonntagsBlick are put to the test. Puzzle fans meet up to talk shop at www.werbewoche .ch/adrating Bank Coop
A few little jibes at Markus Ruf, that was all - and a little restrained applause for the campaign.
Top 56,88%
Flop 43,12%

Bank CoopIs it chutzpah for a bank to advertise that it doesn't serve bullies? But certainly a campaign that deserves a profound appreciation on www.werbewoche.ch/adrating.Peugeot
Too bad for Euro RSCG that millions of people protested - against war and not for clean Peugeots.
Top 39,57%
Flop 60,43%

PeugeotWith the Salon de l'automobile barely over, Peugeot has ventured into the ad rating with a new campaign, evoking memories of May 68. www.werbewoche.ch/adrating?Aloe-Vera-Jogurt
Lessons learned, dear alpine dairymen from Lucerne? If you leave the advertising to the professionals, there will be no more scolding in the ad rating.
Top 24,97%
Flop 76,03%

EmmiSomething new every now and then: For once, an in-house production makes it into the ad rating. Click on www.werbewoche.ch/adrating and give your opinion on the aloe vera yogurt - but please apply cream to your hands first.Tibits
Everyone thought it was great that spring was also arriving in the "Tibits" and that the food was being served on the field.

TibitsAnother new "Tibits" is opening, for which Wirz has prepared an aesthetically photographed campaign. Carnivores in particular are invited to leave their comments at www.werbe woche.ch/adrating. With plenty of meat on the bone.oviesse
Schlumpf & Partner for Oviesse: Potz und Blitz, that didn't go down well with the ad councilors, despite Melanie's Cüpli invitation.
Top 22,01%
Flop 77,99%

OviesseMelanie Winiger takes her clothes off - for Oviesse. And what happens to the ad rater when they see the campaign? We invite you to send us your serious comments: www.werbewoche.ch/adratingMigros
Understand that, whoever can: The ad raters hardly had a good word to say about Aebi's humorous image polishing for the orange giant.
Top 39,73%
Flop 60,27%

MigrosMigros remembers its virtues - and lets its customers talk about them. We would love to know what you, as an ad rater, think of this. Please click on www.werbewoche.ch/adratingAlkoholprävention
cR DDB delivered a good campaign "through and through" for alcohol prevention - albeit with a narrow result.

Alcohol preventionWhether cRDDB Basel has looked too deeply into the glass for the Federal Office of Public Health is up to you, dear Ad-Rater - but be careful, please give your opinions without a flag at: www.werbewoche.ch/adrating
KPT
Cool. Simone Quast won over more than half of the ad raters for LGK with her KPT poster campaign.
Top 56.3%
Flop 43.7%

KPTThe surprising clues with which LGK is promoting a new KPT homepage in terms of image are sure to delight the ad raters: clicks as usual on www.werbewoche.ch/adratingSuzuki
Divided opinions into pros and cons: Ammarkt's fast-paced dog ride commercial for motorcycle manufacturer Suzuki.
Top 57,32%
Flop 42,68%

SuzukiDog lovers are better off not watching the Suzuki movie ad - the rest of the advertising world is asked to give qualified opinions at www.werbewoche .ch/adrating.Möbel Pfister
Advertisers are all design-furnished, which is why the Möbel Pfister campaign was almost unanimously relegated to the advertising brockhaus.
Top 16.3%
Flop 83.7%

Möbel PfisterDoes a beautiful red pencil already draw a new advertising spring? Cleverly furnished opinions on the Publicis campaign for Möbel Pfister at www.werbewoche .ch/adratingWildeisen's cookingTop 31,33% Flop 68,67%
Reini Weber has to spoon up a rather oversalted soup for his cooking campaign - well, the ad raters wanted it that way.