Often copied, but never achieved

Posters With a sensational poster campaign, the Fruitcake agency reminds its client Copy Quick of the importance of its work: on bold posters, grim-looking "Public Enemies" are juxtaposed with friendly smiling "Public Printers" from Copy Quick. The troika with Castro, Kim Il and Bush caused a stir in French-speaking Switzerland, reports 24 Heures. In Bern, not the press, but the alternative scene took up the topic. In the Marzili, a self-made F4 falsification with Blocher's likeness and the same headline was hung up. With the "political" action, Fruitcake wanted to capture the zeitgeist, according to CD Lahor Jakrlin: "We knew it was a balancing act to lump the president of the U.S. into what seemed to be the same pot as the last two dictators-fossils Castro and Kim Il." However, the client had asked the American embassy in advance whether it could "hang" George Bush.