Smart Switzerland on the road with Cosmic
Automotive: With Smart's national account, the Bern-based advertising agency Cosmic has won four of the last five pitches.
Automotive The Bern-based advertising agency Cosmic has won four of the last five pitches for Smart's national account, including Trösch Autoglas, Rapid Autoglas and Jumbo Markt before the deal with the DaimlerChrysler subsidiary, and Cosmic's Zurich office has also landed the account of vacation rights provider Hapimag. The agency is to help the Smart Forfour achieve broad awareness and higher market shares. In addition, the aim is to "maintain and further develop the uniqueness" of the car brand.
