Transformer launches express train to Glarus

Transport The Zurich advertising agency Transformer has secured the communications budget for the "GlarnerSprinter" express train, beating off competition from two other agencies. From December 2004, the new direct SBB train connection between Glarus and Zurich will make the Zurich economic region more attractive for commuters and the Glarnerland tourist region more attractive for day-trippers. The launch campaign with advertisements, posters and a website will start in the next few weeks.