Customers can come out here
Clever copy by Ruf Lanz for Lienhardt & Partner Privatbank Zurich.
Ruf Lanz has been raising the profile of Lienhardt & Partner since spring 2009 with a pointed campaign. It was the only banking campaign to receive an award from the Art Directors Club Switzerland for its smart texts. For the launch of the 2010 campaign, Ruf Lanz is now presenting 18 new text subjects on double-sided advertisements in the business press, which also incorporate topical issues: from the rip-off initiative that is affecting Switzerland to the equity ceiling and CD theft.
The readers of NZZ and Handelszeitung have the last word - and can vote for their favorites by SMS, e-mail or with a good old postcard. The subjects that receive the most votes will then appear on a full page in the coming weeks. The texts were written by Markus Ruf, Andreas Hornung and Thomas Schöb.
Clients have been able to rely on the services of Lienhardt & Partner Privatbank Zürich since 1868. The bank does not engage in speculative proprietary trading, has never sold structured products due to a lack of transparency and does not offer its own products in order to be able to advise its clients independently. True to its guiding principle: security before quick returns. pan
The readers of NZZ and Handelszeitung have the last word - and can vote for their favorites by SMS, e-mail or with a good old postcard. The subjects that receive the most votes will then appear on a full page in the coming weeks. The texts were written by Markus Ruf, Andreas Hornung and Thomas Schöb.
Clients have been able to rely on the services of Lienhardt & Partner Privatbank Zürich since 1868. The bank does not engage in speculative proprietary trading, has never sold structured products due to a lack of transparency and does not offer its own products in order to be able to advise its clients independently. True to its guiding principle: security before quick returns. pan
