News.ch with paid online videos

Internet TV Under the name "eGadgets", a new monthly video feature can now be seen on the online portal News.ch. In ten minutes, "eGadgets" presents new products on the multimedia market, produced by News.ch and partner site Futurebytes.ch and broadcast online using Streamix technology. Streamix Managing Director Lukas Gysling moderates the video. Advertisers can place classic commercials at the beginning, in the middle and at the end of "eGadgets". News.ch sees this as an attractive and emotional alternative to conventional online formats such as banner advertising.