Rock out with Radio 24
On Tuesday at noon, Radio 24 launched its new web music channel. The rock channel is the first of several special-interest channels planned by the radio station. The launch was celebrated at the studio on Limmatstrasse.
Presenter Patrick Hässig talked to prominent guests about rock, next door listener Brigitte had a tattoo of the rock show "On the Rocks" and the band The Vibes played their hits. It got loud when a road crew of several people rode up to the editorial office on their motorcycles and brought the aperitif over. The invited guests all agreed: rock is a megatrend. Regula Fecker, Advertiser of the Year 2010, is also aware of this in her industry: "We all help ourselves from the rock chest. Especially now that people want to feel real emotions again. The time is definitely here."
The next channels planned are news and service channels, as well as further music channels.
The next channels planned are news and service channels, as well as further music channels.
Expert talk on the subject of rock
Listener Brigitte gets "On the Rocks" tattooed
Radio 24 editor-in-chief Karin Müller on a Harley with the Roadcrew rockers .
(Photos: Marcel Sauder)
