SF DRS: Schawinski thinks rebranding is overdue
The new appearance of SF DRS becomes a fee scandal - at least in Blick.
The renaming of SF DRS to SF Schweizer
Television becomes a fee scandal - at least in Blick. Apart from "a
a few new colors on the screen" and standing
"Tagesschau" presenters, viewers would not have heard about the new
appearance, which is expected to cost up to 20 million francs in fees, says
the paper. Experts speculated that the rebranding was primarily due to the
marketing. In contrast, Roger sees no reason to criticize
Schawinski, otherwise fond of a tabloid attack against TV director
Ingrid Deltenre. This decision makes sense, yes
overdue, said the Sat.1 boss to Blick: "A name with loud
Consonants like SF DRS are a joke."
Television becomes a fee scandal - at least in Blick. Apart from "a
a few new colors on the screen" and standing
"Tagesschau" presenters, viewers would not have heard about the new
appearance, which is expected to cost up to 20 million francs in fees, says
the paper. Experts speculated that the rebranding was primarily due to the
marketing. In contrast, Roger sees no reason to criticize
Schawinski, otherwise fond of a tabloid attack against TV director
Ingrid Deltenre. This decision makes sense, yes
overdue, said the Sat.1 boss to Blick: "A name with loud
Consonants like SF DRS are a joke."
