Mikron and Swiss Post receive prize for integrated communication
On September 13, 2005, the Corporate Communications Award was presented for the first time under the patronage of the Headline Communications Club.
On September 13, the
Award Corporate Communications under the patronage of the
Headline communications club. The winners are the
Communications team of the mechanical engineering company Mikron and the
Swiss Post. The Mikron team was honored for the
Communication "We Transfer to New Horizons". According to the jury president
Norbert Winistörfer is Mikron's innovative way of organizing internal
Communication process successful. The award for Swiss Post
Winistörfer explained as follows: With an integrated
communication strategy, the former monopoly company has developed a
clear profile in the liberalized market. Coordinated
image-building communication measures anchored this profile with
the target groups.
However, the main prize of the Corporate Communications 2005 award was won by
not be awarded, because according to the jury's decision, the 30
Award applications lacked the embedding in an overall concept, as is the case in
according to a press release.
Award Corporate Communications under the patronage of the
Headline communications club. The winners are the
Communications team of the mechanical engineering company Mikron and the
Swiss Post. The Mikron team was honored for the
Communication "We Transfer to New Horizons". According to the jury president
Norbert Winistörfer is Mikron's innovative way of organizing internal
Communication process successful. The award for Swiss Post
Winistörfer explained as follows: With an integrated
communication strategy, the former monopoly company has developed a
clear profile in the liberalized market. Coordinated
image-building communication measures anchored this profile with
the target groups.
However, the main prize of the Corporate Communications 2005 award was won by
not be awarded, because according to the jury's decision, the 30
Award applications lacked the embedding in an overall concept, as is the case in
according to a press release.
