The magazine makes Swiss authors better known
The *Tages-Anzeiger* magazine will launch its own book series.
The magazine of the Tages-Anzeiger will be a
publish its own series of books, as the Börsenblatt für den deutschen
Bookstore reports. Once or twice a week, a book is published by a
Swiss writer
appear. The model is the Süddeutsche Zeitung, which in March 2004
under the name "SZ-Bibliothek" a series of 50 printed
literary classics launched. The magazine plans a total of
20 volumes. The books are reviewed in the booklet and in
advertised in other Tamedia publications such as Annabelle or Facts. The
individual issues can be ordered directly from the publisher or in the
be available for purchase in bookstores, as Eta Pavlovic from the Tamedia press office
told Advertising Week.
"The titles of the authors or works are not currently being
communicated," explained magazine editor-in-chief Res Strehle to the
Advertising Week. "There will be the classics on the one hand, but also
surprises among them." The titles should fit the magazine; one
hope to snatch one or the other work from oblivion. Swiss
literature is currently known in part far below value. As a reason
for the launch of its own book series, Strehle states that the
magazine appeals to passionate readers and offers a library of
Swiss authors is therefore very appropriate. Strehle is convinced that
such a series will also meet with interest in Germany.
The
Start is planned for the end of the year or early 2006. The costs will be
probably be around 12.80 francs per volume. To the edition wanted
Tamedia does not provide any information.
Carole Scheidegger
publish its own series of books, as the Börsenblatt für den deutschen
Bookstore reports. Once or twice a week, a book is published by a
Swiss writer
appear. The model is the Süddeutsche Zeitung, which in March 2004
under the name "SZ-Bibliothek" a series of 50 printed
literary classics launched. The magazine plans a total of
20 volumes. The books are reviewed in the booklet and in
advertised in other Tamedia publications such as Annabelle or Facts. The
individual issues can be ordered directly from the publisher or in the
be available for purchase in bookstores, as Eta Pavlovic from the Tamedia press office
told Advertising Week.
"The titles of the authors or works are not currently being
communicated," explained magazine editor-in-chief Res Strehle to the
Advertising Week. "There will be the classics on the one hand, but also
surprises among them." The titles should fit the magazine; one
hope to snatch one or the other work from oblivion. Swiss
literature is currently known in part far below value. As a reason
for the launch of its own book series, Strehle states that the
magazine appeals to passionate readers and offers a library of
Swiss authors is therefore very appropriate. Strehle is convinced that
such a series will also meet with interest in Germany.
The
Start is planned for the end of the year or early 2006. The costs will be
probably be around 12.80 francs per volume. To the edition wanted
Tamedia does not provide any information.
Carole Scheidegger
