Blocher as a cervelat celebrityMeat products

Meat products Le Matin got the humor wrong with the Bell ad from Metzgerlehner fell down the wrong alley.

The people of Welsch are not indifferent to advertising from German-speaking Switzerland.
Le Matin's humor came with the
Bell ad by Metzgerlehner in the wrong place. Humor here
with politics, finds the Edipresse daily newspaper. It is about
around the seven Federal Councillors, who are shown by Metzgerlehner in a group photo.
have been depicted with a lady as seven sausages. "No, for me they are
Politicians not sausages. We didn't want to be aggressive with this subject.
provoke, but just bring some humor into the advertising," says
Marco Lehner, strategist at the Zurich agency.
He is surprised that Le Matin responded to the delicious advertisement on Tuesday.
had reacted so prominently right away. He is pleased that the
Blatt is seriously concerned with the apparent insult to our
government and researched that the "Charcuterie
fédérale" did not divide the magistrates into different sausage casings according to size.
but by origin: Blocher from eastern Switzerland is in the
Cervelat sausage from Eastern Switzerland and Calmy-Rey in the dry
Vaudois saucisson. In the Federal Palace, Federal Council Speaker and
Vegetarian Oswald Sigg finds nothing offensive about these sausages
want to find out. At the large butcher's shop Bell in Basel
Marketing Manager Davide Elida on this entry into the political arena: "This
we show in a humorous way that the Bell product range is just as
is as versatile and diverse as our Federal Council." Marco Lehner at
Metzgerlehner remains astonished that a bit of sausage-making with
Federal Councillors than his serious campaign
for Pro Infirmis. But nothing knocks Metzgerlehner down anymore:
Recently, someone actually came into the agency and wanted to
buy a sausage - because the logo on the building says "metzgerlehner".

Andreas Panzeri

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