Swiss campaign nominated for Eyes and Ears Award

"Just listen" is the name of the game for the
European Eyes and Ears Award. The Swiss
Awareness campaign by ProSiebenSat.1 and Ikea Switzerland created
in the category "Best Social Spot" at the annual award ceremony.
and/or socially engaged campaign" in the top three.
 
In 13 different TV and radio commercials, past
Winter the Swiss national football coach Köbi Kuhn, presenter and
advertiser Frank Baumann, TV presenter Anna Maier, and ex-boxer and
Book author Stefan Angehrn with boys and girls aged between 5 and
7 years. However, the focus was not on the four Swiss
personalities, but the children and what they say. Adults
The aim of the campaign is to motivate employees to take time for a
Child to take.
Einfach mal zuhören" was developed and realized by Hartmann
Media makers in cooperation with SevenOne Media Switzerland, Ikea Switzerland
and Wirz&Fraefel Productions. The European Eyes & Ears Award
will be held on October 27 in Munich by "Eyes & Ears of Europe," the
European Association for Design, Promotion and Marketing of the
audiovisual media, awarded.