Publicis does not bid on its own for Aegis

Over the weekend, speculation has been
The media and market research holding company Aegis has suffered a setback.
Publicis Groupe, which had previously been in acquisition talks, announced its
It was announced that a takeover bid would not be made. It was decided that
A bid for Aegis is not in the best interests of Publicis shareholders
"According to a brief statement," it says. However, the
French advertising holding company plans to bid as well, provided that someone else
makes a purchase offer, or if the Board of Directors of Aegis instructs it to do so
invites. In an interview with La Tribune, Chairman Maurice clarified
Levy said that Publicis would under no circumstances spend more than it had previously
pay the stated 1.4 pounds per share, even if a competitor offers more
should offer. Aegis shares fell 5 % to 1.26 pounds on Monday.
Meanwhile, investor Vincent Bolloré has continued to buy shares, his
Zeichens is chairman of Havas, a competitor of Publicis. On Saturday, he owned
According to the company's website, Aegis already holds 15.86 %. The next largest
Shareholders of the holding company currently hold just under 6 %. Bolloré denies
has so far indicated that it is planning a takeover. In contrast, the British
Advertising holding company WPP confirms that, together with a
An investment firm is evaluating the feasibility of a cash offer for Aegis and
in particular Synovate, the holding company's market research division,
is interested in. According to press reports, the
an unnamed partner associated with Hellman & Friedman, a major shareholder of
ProSiebenSat.1 and Axel Springer.