Last but not least: Toyota inspires with Kamasutra
The Blick paper makers have pulled off a coup. On pages six and seven of Tuesday's edition, everything simply fits together. Switzerland is on the move. Toyota tests the Prius and is enthusiastic about the technology. And ex-Miss Switzerland Toyloy tries out techniques from the teachings of the Kama Sutra.
On the left-hand side, the vehicle manufacturer advertises the Toyota Prius with a publicity report. At the top is the title "Technology that inspires". If you swipe over from the reportage to the right-hand page at title level, you can read the following title: "We try everything from the Kama Sutra". A quote from a Schweizer Illustrierte interview with former Miss Switzerland Whitney Toyloy and her boyfriend. That puts the title from the publicity report in a completely different light! And then there is a small advertisement at the bottom of the page. The illustrations accompanying the interview threaten to make it disappear. But a closer look reveals that the ad fits in perfectly with the rest. Under the title "Switzerland is on the move", Coop calls for sporting activity. What more could you want? This technology is inspiring!

