Factor Design: Case designed for Phonak's high-end hearing aid
Phonak's new top model requires a case to match it for storage.
(pr) Phonak's new top model demands an equal case
for storage.
Phonak is currently launching its latest, smallest and at the same time
technologically most sophisticated high-end hearing system. The new
"microSavia" not only sets through
its minimal size new standards in the world of hearing aids. Therefore
the case for the new device should also meet the highest standards.
and make a clear statement about style and aesthetics.
Concerns. Factor Design was chosen after a pitch as the agency
selected, which at the same time aesthetically and functionally most convincing
Concept presented.
"The point for us was to design a case that could be seen at the board meeting
on the table as much as the glasses case or the MP3 player on the train.
Player. Wearers of modern digital hearing systems should not hide with it
have to" says Roman Müller, Managing Director of Factor Design Zurich.
The housing can accommodate two hearing aids including batteries, a
Cleaning wire is also integrated. The devices are stably
held and are very easy to extract. The importance of the
functional aspects can be used with a device that can also be used by older
People used is not valued highly enough. Phonak performs
thus not only about the hearing aid, but also about the functionality
and aesthetics of the case contribute to the improvement of the
Quality of life of hearing impaired people.
About Factor Design:
Factor Design is the specialist for branding, corporate and packaging design.
The agency was founded in 1993 and today serves a wide range of
Customers: From Apple and Disney to C&A, Brockhaus, Phonak or the
Swiss Cancer League. Factor Design ranked 1st in the Horizon Ranking in 2004
of design agencies, in 2005 the agency was "Rising Star of the Year" and
most creative design agency in Page magazine's creative ranking. At the three
locations in Hamburg, San Francisco and Zurich, 44 people work on clear,
individual design solutions.
for storage.
Phonak is currently launching its latest, smallest and at the same time
technologically most sophisticated high-end hearing system. The new
"microSavia" not only sets through
its minimal size new standards in the world of hearing aids. Therefore
the case for the new device should also meet the highest standards.
and make a clear statement about style and aesthetics.
Concerns. Factor Design was chosen after a pitch as the agency
selected, which at the same time aesthetically and functionally most convincing
Concept presented.
"The point for us was to design a case that could be seen at the board meeting
on the table as much as the glasses case or the MP3 player on the train.
Player. Wearers of modern digital hearing systems should not hide with it
have to" says Roman Müller, Managing Director of Factor Design Zurich.
The housing can accommodate two hearing aids including batteries, a
Cleaning wire is also integrated. The devices are stably
held and are very easy to extract. The importance of the
functional aspects can be used with a device that can also be used by older
People used is not valued highly enough. Phonak performs
thus not only about the hearing aid, but also about the functionality
and aesthetics of the case contribute to the improvement of the
Quality of life of hearing impaired people.
About Factor Design:
Factor Design is the specialist for branding, corporate and packaging design.
The agency was founded in 1993 and today serves a wide range of
Customers: From Apple and Disney to C&A, Brockhaus, Phonak or the
Swiss Cancer League. Factor Design ranked 1st in the Horizon Ranking in 2004
of design agencies, in 2005 the agency was "Rising Star of the Year" and
most creative design agency in Page magazine's creative ranking. At the three
locations in Hamburg, San Francisco and Zurich, 44 people work on clear,
individual design solutions.
