Tweakfest - Aibo shows the way
The name «Tweakfest» refers to a new festival celebrating digital lifestyle and media art, which will take place on November 9 and 10, 2005, at the Zurich University of the Arts.
(pr) Behind the name "Tweakfest" hides
a new festival for digital lifestyle and media art, the
on November 9 and 10, 2005 at the Academy of Art and Design
Zurich will take place. At Tweakfest, science meets,
entertainment and art collide and try to find out who
how to learn what from whom.
The festival was brought to life by the Association for Digital Culture, in
which brings together professionals from all areas of communication.
have: among other things, employees of advertising, PR and
and new media agencies as well as freelancers and artists.
Artist.
Thus, an agency is not responsible for the campaign,
but a loose network of agencies and freelancers. Sony's Aibo was
raised to be a guide dog and stands for the fusion of technology
and everyday life - and is therefore an ideal ambassador for Zurich's new
Festival, which managers, scientists, creatives and artists
should be equally appealing.
Communication tools before and at the festival: posters, advertisements, PR, flyers,
Reactive projections, plasma screen designs, 360 degree presentation,
Audio Jingle, Email Marketing, Banners, Website Tweakfest.ch
Client: Association for Digital Culture, Zurich. Project manager: Patrick Hofer. Head of communications: Marion Marxer
Agencies: CODE.CH™, Betabong, Headbanger, Michi Rüegg, shiftTHINK, Büro Nord, Jenni Kommunikation, reactiveshop, Palindrom.
AD: Reto Gehrig, Text: Michi Rüegg, graphic design: Ryosuke Kawaguchi,
Ilana Aharon, project assistance: Noemi Schmid. Photo: Oliver Nanzig.
Retouches: Markus Graf, Bildwerk. Web design: Pierre Rebetez, Severin
Klaus, Carole Hoffmann. Banner design: Chris Wyer. Plasma Screen
Design: Cyrill Weiss. Audio design: Joe Schwyter.
360 degree projection design: Pierre Rebetez. and Cyrill Weiss.
Reactive projection design: Petra Trefzger.
a new festival for digital lifestyle and media art, the
on November 9 and 10, 2005 at the Academy of Art and Design
Zurich will take place. At Tweakfest, science meets,
entertainment and art collide and try to find out who
how to learn what from whom.
The festival was brought to life by the Association for Digital Culture, in
which brings together professionals from all areas of communication.
have: among other things, employees of advertising, PR and
and new media agencies as well as freelancers and artists.
Artist.
Thus, an agency is not responsible for the campaign,
but a loose network of agencies and freelancers. Sony's Aibo was
raised to be a guide dog and stands for the fusion of technology
and everyday life - and is therefore an ideal ambassador for Zurich's new
Festival, which managers, scientists, creatives and artists
should be equally appealing.
Communication tools before and at the festival: posters, advertisements, PR, flyers,
Reactive projections, plasma screen designs, 360 degree presentation,
Audio Jingle, Email Marketing, Banners, Website Tweakfest.ch
Client: Association for Digital Culture, Zurich. Project manager: Patrick Hofer. Head of communications: Marion Marxer
Agencies: CODE.CH™, Betabong, Headbanger, Michi Rüegg, shiftTHINK, Büro Nord, Jenni Kommunikation, reactiveshop, Palindrom.
AD: Reto Gehrig, Text: Michi Rüegg, graphic design: Ryosuke Kawaguchi,
Ilana Aharon, project assistance: Noemi Schmid. Photo: Oliver Nanzig.
Retouches: Markus Graf, Bildwerk. Web design: Pierre Rebetez, Severin
Klaus, Carole Hoffmann. Banner design: Chris Wyer. Plasma Screen
Design: Cyrill Weiss. Audio design: Joe Schwyter.
360 degree projection design: Pierre Rebetez. and Cyrill Weiss.
Reactive projection design: Petra Trefzger.
