Celebrations: Mobile competition from Activemobile

Masterfoods is launching a national consumer promotion featuring a mobile contest for its Celebrations chocolate mix.

Masterfoods launches for the chocolate mix
Celebrations is a national consumer promotion with mobile
Competition. Participants can submit their most original party photos via
MMS, e-mail or by post and, with a bit of luck, win a weekend at
Ibiza worth 10,000 Swiss francs. With the consulting, conception and realization of the interaction area for the
Goldbach Media subsidiary Activemobile was entrusted with the mobile part. The communication of the
Promotion takes place via print, TV and packaging.

More articles on the topic