Which advertising agency does the best job?

Jung von Matt/Limmat is the
most recommended advertising agency in Switzerland. 57 advertising clients
name them as their first, second or third choice when they tell a colleague
would recommend an agency to others. In total, the Media
Research Group in its annual advertising market study the
Marketing managers from 341 of the
500 largest clients on the image and performance of advertisers. The second most
Recommendations were given to Publicis, third place went to Ruf Lanz -
apparently an insider tip, because the level of awareness (calculated from the
number of assessments received by the agency), Ruf Lanz is still
just below the average in tenth place. The best known
Agencies are Advico Young & Rubicam and Publicis. Who the
clients for the most creative advertising agency in Switzerland, where they are at their best.
feel advised and who
has the greatest strategic competence, you can read in the Advertising Week of 24.
November 2005.
No subscription? Single issues of Werbewoche
can be ordered by e-mail from Ginette Peter ()
(CHF 8.00+VAT/postage).