The best press spokesperson speaks for Hotelplan
For the 6th time since 1993, the business newspaper Cash has carried out a press spokesperson rating.
For the 6th time since 1993, the
Cash business newspaper conducted a press spokesperson rating.
The winner is Hans-Peter Nehmer, Head of Corporate Communications at
Hotelplan Group with a score of 5.18. Migros spokesperson
Urs-Peter Naef with 5.06 and third Urs Ackermann, Head of Communications
Zürcher Kantonalbank (ZKB), at 4.95. Bringing up the rear is the
Nestlé Head of Communications François-Xavier Perroud with a grade of 2.60.
For the rating, Cash sent out 130 questionnaires to the members of the
Club of Zurich Business Journalists, to the
Business editors of the daily newspapers and other selected
business journalists. In the end, 57 journalists evaluated the
work of 64 press spokespersons on a scale of 1 to 6. A total of 47 of the
press spokespersons received a grade below 4.5 and 19 even
an unsatisfactory grade below 4, according to Cash.
Cash business newspaper conducted a press spokesperson rating.
The winner is Hans-Peter Nehmer, Head of Corporate Communications at
Hotelplan Group with a score of 5.18. Migros spokesperson
Urs-Peter Naef with 5.06 and third Urs Ackermann, Head of Communications
Zürcher Kantonalbank (ZKB), at 4.95. Bringing up the rear is the
Nestlé Head of Communications François-Xavier Perroud with a grade of 2.60.
For the rating, Cash sent out 130 questionnaires to the members of the
Club of Zurich Business Journalists, to the
Business editors of the daily newspapers and other selected
business journalists. In the end, 57 journalists evaluated the
work of 64 press spokespersons on a scale of 1 to 6. A total of 47 of the
press spokespersons received a grade below 4.5 and 19 even
an unsatisfactory grade below 4, according to Cash.
