Premiere focuses on Formula 1

Now that Premiere has lost the broadcast rights for the Bundesliga, the pay-TV channel is focusing on motorsports.

After Premiere acquired the broadcasting rights
for the German Soccer League, the pay-TV channel is dedicated to the
motorsport. A dedicated motorsport channel is already being planned,
Premiere Sport board member Hans Mahr explained to the
news magazine Focus. Other sports that are played in Germany
enjoy great popularity are to be included in the program.
Furthermore, it cannot be ruled out that the sports betting channel Win in
be converted to a free-to-air transmitter in order to
Champions League games, Mahr continues. In August
In 2005, Premiere acquired all rights to the Champions League from the
the coming season, also for broadcasting on free TV, as was
in a press release.

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