TSR presents itself full of verve

The public television channels in French-speaking Switzerland have a new look.

The public television channels
of French-speaking Switzerland have a new look. The cube logo has been
replaced by the lettering TSR with a curved "S". This
appears in a different color depending on the channel. In red for
the general logo, in blue for TSR1 and in orange for TSR2. With the
website is in green. The logo also features the
The lettering "télévision suisse" was added. In addition to the logos, the
announcement sequences for advertising and programs as well as the design of the
Tagesschau studios redesigned. The relaunch cost around one
million francs and was designed by in-house graphic designer Pierre-Richard
Preti was realized. The cubes, which have now been replaced, were used in 1997 with the launch of TSR2
has been introduced. During the redesign of the graphic
This is the sixth revision of the corporate design.

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