The HI virus lends a hand
Prevention: SFLB has taken a different approach to the topic of HIV for Zurich AIDS Aid.
Prevention SFLB has developed for the Zurich
Aids-Hilfe took a different approach to the topic of HIV for once. Before the
Against the background of rising infection rates, the
The creative team at Spillmann Felser Leo Burnett needed to take the fatal risk of
unprotected sexual intercourse more strongly in people's minds.
anchor. They do this with a 37-second spot that shows a
dangerous story with a simple addition of all the hands of the
told by past lovers. "The past
always sleeps with you," explains the binder.
Aids-Hilfe took a different approach to the topic of HIV for once. Before the
Against the background of rising infection rates, the
The creative team at Spillmann Felser Leo Burnett needed to take the fatal risk of
unprotected sexual intercourse more strongly in people's minds.
anchor. They do this with a 37-second spot that shows a
dangerous story with a simple addition of all the hands of the
told by past lovers. "The past
always sleeps with you," explains the binder.
