Eye-catcher without wastage
Insurance The Ruf Lanz agency is currently demonstrating for SuvaLiv with posters and a guerrilla campaign how fatal reckless behavior on the ski slopes can be.
Insurance This prevention campaign
leaves no one indifferent. How fatal reckless behavior can be for the
can end on the ski slopes - 32 percent of all sports accidents in Switzerland
are winter sports accidents - is currently being carried out by the Ruf Lanz agency for the
SuvaLiv with posters and a guerrilla campaign in the ski resorts
Eyes. Life-size, deceptively real dolls ride in thick
plaster armor up and down the chairlift and earn pitying looks.
Hopefully also from speeders.
