No megaphones for Switzerland
A total of 420 agencies from across the German-speaking world submitted more than 1,100 entries to the *Jahrbuch der Werbung* competition.
In the advertising yearbook competition
420 agencies from all over the German-speaking world took part
with over 1100 entries. The jury awarded 5 competition entries with
The award ceremony will take place on May 16 in Berlin.
took place. After the Zurich agency Krieg Schlupp Springer &
Jacoby had distinguished itself as the newcomer agency of the year, the
Swiss success unfortunately did not continue. The prize for the campaign
of the year goes to the agency DDB, Berlin for their VW Golf GTI campaign
home. The megaphone for the poster campaign of the year may Schitto
Schmolde Waack from Frankfurt am Main for the exhibition "Der Zauber
of the everyday". The award for the website
of the year goes to Frankfurt's Neue Digitale, which is responsible for Adidas Sport
Style has realized a fashion show on the Internet. And through the
Megaphones for the spots of the year are Young & Rubicam
(national spot of the year for Sharkproject) and H'N'C Hunter and
Collectors (regional spot of the year for Leipziger Verkehrsbetriebe)
feel honored. The competition is organized annually by the Yearbook of Advertising
carried out. In the yearbook, which has been published for over 40 years
Online projects were also presented for the first time in 2006.
420 agencies from all over the German-speaking world took part
with over 1100 entries. The jury awarded 5 competition entries with
The award ceremony will take place on May 16 in Berlin.
took place. After the Zurich agency Krieg Schlupp Springer &
Jacoby had distinguished itself as the newcomer agency of the year, the
Swiss success unfortunately did not continue. The prize for the campaign
of the year goes to the agency DDB, Berlin for their VW Golf GTI campaign
home. The megaphone for the poster campaign of the year may Schitto
Schmolde Waack from Frankfurt am Main for the exhibition "Der Zauber
of the everyday". The award for the website
of the year goes to Frankfurt's Neue Digitale, which is responsible for Adidas Sport
Style has realized a fashion show on the Internet. And through the
Megaphones for the spots of the year are Young & Rubicam
(national spot of the year for Sharkproject) and H'N'C Hunter and
Collectors (regional spot of the year for Leipziger Verkehrsbetriebe)
feel honored. The competition is organized annually by the Yearbook of Advertising
carried out. In the yearbook, which has been published for over 40 years
Online projects were also presented for the first time in 2006.
