Maxomedia gives Gleis7.ch a new face
Four years after the last relaunch, version 3.0 of Gleis7.ch is now live. The agency Maxomedia is responsible for the concept and implementation of the new website.
This time, the newly launched platform is all about the most popular topic among 16 to 25-year-old site visitors: freedom. According to the agency, the abstract concept has been interpreted to suit the target group: the newly created Gleis7.ch flat-sharing community serves as a creative hook. It is inhabited by 7Frank, who is already familiar from the old platform, and his two new flatmates Gabi Junior and Hannah Freestyle. The three testimonials guide visitors through the various sections of the site: places where something can be experienced and benefited from. The integration of Facebook Connect also makes it easier to register and take part in competitions.
Gleis7.ch was launched in 2003 as an online youth platform for the "Gleis 7" public transport season ticket. Today, young Gleis7, Halbtax and Generalabo customers and future rail passengers form a community with over 300,000 registered members. Maxomedia has been fully responsible for the development and implementation of the site since its launch.
Gleis7.ch was launched in 2003 as an online youth platform for the "Gleis 7" public transport season ticket. Today, young Gleis7, Halbtax and Generalabo customers and future rail passengers form a community with over 300,000 registered members. Maxomedia has been fully responsible for the development and implementation of the site since its launch.
