Ringier launches "New Media" project
Thomas Trüeb, a member of the Group Executive Board, heads the newly established "New Media" committee; Andreas Waldis has been appointed as the project's operational manager.
As part of the "New Media" project, the publishing house intends to focus on digital products and new business models from a cross-country and cross-divisional perspective. Group Executive Board member Thomas Trüeb heads a newly established committee on new media, while Andreas Waldis has been appointed as operational project manager. From March 1, he will be responsible for the timely identification of relevant changes in the areas of technology, society, media and the advertising industry. To this end, he has at his disposal a monitoring tool used for the first time and a transnational network of scouts. Waldis has been a member of the RingierTV management team since 2002 as Head of Marketing & Sales. In his new position, he is organizationally part of the Corporate Communications department.
The "New Media" committee, chaired by Trüb, evaluates the results and coordinates new projects in the digital world across divisions and countries, as Ringier announced. The committee regularly proposes new media formats and services to the Group Executive Board for concrete implementation. It will be made up of 13 to 14 people from the various divisions and countries who deal with digital products and new solutions in their daily work.
The "New Media" committee, chaired by Trüb, evaluates the results and coordinates new projects in the digital world across divisions and countries, as Ringier announced. The committee regularly proposes new media formats and services to the Group Executive Board for concrete implementation. It will be made up of 13 to 14 people from the various divisions and countries who deal with digital products and new solutions in their daily work.
