Frankfurter Rundschau fights for market share with evening edition
From Monday, the Frankfurter Rundschau will be published with a special evening edition for Frankfurt.
From Monday, the Frankfurter Rundschau will be published with a special evening edition for Frankfurt. The evening edition will be sold at 45 outlets from 8 p.m. on Mondays to Thursdays. The evening edition is the complete edition of the following day with an additional regionalized first page. As WErben & Verkaufen reports, the Frankfurter Rundschau wants to become a full-service provider in Frankfurt and reach commuters and night owls. The new edition is intended to close the gap in coverage that previously existed in the evening.
