BMB: Summer season opens for Stöckli
Since 2007, Stöckli Outdoor Sports has been using two talking mountains in its advertising. Now, the advertising agency BMB has created a new TV commercial for the campaign, which was nominated for the 2010 Swiss Effie Award.
To mark the start of the summer season, a short commercial will be running for seven weeks to draw attention to the Stöckli Outdoor Sports summer range. The TV campaign will run on SF 1, SF 2, SF Info, several regional television stations and various online portals.
Responsible at Stöckli Swiss Sports: Beni Stöckli (CEO) and Adrian Albrecht (Head of Marketing). Responsible at BMB: Flavio Meroni and Markus Rottmann (creation), Marion Schwager (consulting), Sam Bolleter and Ruth Meier (realization). Production: Heinrich Reinacher (Markenfilm Schweiz AG). Animation: Animationsfabrik GmbH, Hamburg. Director: Kay Woitas. Media: Caroline Nünlist and Caroline Landolt (ZipMedia GmbH, Zurich).
